CNN – How To Write Adverts

The companies which will get through this world recession are the one’s who follow some well-known business rules.

In this film, I explain the simple secrets to writing successful adverts.

The rules have been known by professional ad writers for many years, but most business owners have to write their own adverts – and haven’t had the benefit of this type of knowledge.

Have a pen and paper ready to take notes!

CNN – 24 Hours in Auschwitz

This film, of Auschwitz, Poland, is deliberately silent.

Auschwitz. Poland. Concentration Camp. Death Camp.

Should you see this film?

Should you go there and see this place for yourself?

My view: not only watch the film, but show it to your children, your grandchildren.

And if you can, go there – and take the children and grandchildren.

Do all you can to make sure this never ever happens again.

There was one odd thing whilst I was there.

It took me a while to work out what was “different” to what I had expected.

Then I realised what it was. All the pictures and film I had ever seen of Auschwitz were in black and white.

With snow on the ground.

When I was there, it was sunny – and I was seeing it in colour.

Quite odd.

CNN – 24 Hours In Indonesia

I spent a day on the Indonesian island of Bintan.

This film shows my feet being bathed (with remarkably white legs – never before seen on TV!) and gives a tour of some of the most beautiful beaches in the world, along the South China Sea.

The film ends with a tour of a typical villa at the Banyan Tree resort.

CNN – Spooky Road, Scotland

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Do not watch this film if you are easily confused or spooked.

See cars rolling uphill – see cars going downhill which are going uphill – and vice versa – and the other way around.

No camera trickery whatsoever – feel the shivers go up your spine at the Spookiest Road In The World!

I visit the Electric Brae, the spookiest road in the world and shows cars going uphill when they are really going downhill. And cars going downhill when they are really going uphill.

Etc.

You get the idea.

Scarey!

CNN – A Day In Barbados

I was in Barbados to interview Caribbean rum manufacturers.

Inbetween work, I made this film showing a day in the life of this beautiful island – from dawn to dusk.

CNN – From Sugar Cane To Rum

Ever wondered how rum is made?

Here, I show the collection of the sugar cane (amazing machines!), the crushing of the cane to produce of the molasses (by a very old steam engine!) and the distillation of the finished rum.

No camera men were hurt in the production of this film – but I got a bit worried as the cane cropping machines came just a bit too close – closer then they’d promised!

I was relieved when they did a very sudden “about turn” – but then hit the overhead power lines – see if you can spot it!

They later promised they could see me safely – phew!