Marketing Mistakes – Prudential

In this episode, I look at a leaflet from Prudential, dropped through my door – and get very confused!

Learn from companies of this size and their mistakes – so that your marketing is really effective!

Marketing Mistakes – Bloomberg BusinessWeek

In this episode, I examines a direct mail shot from BusinessWeek – or is it Bloomberg?

I shows some simple mistakes that they make – and show how this could have been greatly improved.

You can learn from their mistakes – no matter how big or small your marketing budget is!

Marketing Mistakes – WSJ Wall Street Journal .com

In this episode, I examine a direct mail shot from Wall Street Journal – or is it?

I’m very confused and have to dissect the information.

Who is Ogone?

How do you contact the company?

Does your marketing confuse?

Do you offer a guarantee? See how I show you how to greatly improve your guarantee – and increase your sales!

Do you analyse everything the way I do – or do you just waste money by confusing your readers?

Don’t make these mistakes, please!

Marketing Mistakes – Lovefilm

In this episode, I quickly spot a major error in a Lovefilm direct mail piece.

This is one of those simple errors – but one which will ruin response rates.

Watch and learn, please, anyone who is in marketing!

Marketing Mistakes

In this series, I take a look at marketing – adverts, emails, direct mail – and shows the simple mistakes that even the biggest companies make – so that you can learn.